The Tragedy of Romeo and Juliet Essay Example for Free

The Tragedy of Romeo and Juliet EssayLord Capulet is parti eachy at fault because he told Juliet to take her time and find somebody she loves to get married. As well as beggar Laurence because he made hasty decisions about marrying behind the backs of their p bents. Romeo and Juliet because they went behind everyones back at such a young age to marry one another. In the tragic love story Romeo and Juliet, written by Shakespeare, Friar Laurence, Romeo, Juliet, and Lord Capulet are all at fault for Romeo and Juliet killing themselves because the use of hasty decisions. Lord Capulet, Juliets father, was making hasty decisions by trying to over whelm all the mournfulness from Tybalts death with the good news of Juliets wedding with Paris. He tells Juliet that she is going to marry Paris that Thursday and it will be a ample celebration. Only a day later he changes the date from that Thursday to a day before, Wednesday. Capulet was not the only one to make hasty decisions, Friar La urence did as well.He was the one that agreed to marry Romeo and Juliet behind their families back. In the intro to scene six it says the two confess their loves for each other and neaten to get married by the friar. Friar Laurence also gave Juliet the potion that would make her seem like she was dead for two and forty hours. Romeo and Juliet were also to blame for their deaths though. They are the ones who made the hasty decision to marry behind their parents backs.They were only thirteen and about sixteen as well. If Romeo had been there to talk to Juliet he would have know what was going on and he wouldnt have killed himself because he would have known that Juliet was still alive. If Romeo didnt kill himself neither would have Juliet. So, there were many people to blame in the deaths of the very tragic yet romantic Romeo and Juliet Lord Capulet, Friar Laurence, and of course, themselves Romeo and Juliet.

Personal Statement - Sample Essay Example for Free

Personal Statement Sample EssayI have a strong interest in chore management as I was influenced by my familys subscriber line from a very young age. The motivation of choosing this course is that I know my families do not have any argumentation development background and they did it without any stress. Because of the consequence, I would like to take this challenge course and be the third generation to take part of my familys business.This challenge area has al manners fascinated me to study hard and to graduate from college in order to fulfill my ambitions towards the business goal. Apart from this challenge, there is another consequence that causes me has a keen interest to this course Hong Kong richest man Sir Ka-Shing Li. He was able to start a business empire that includes banking, construction, real estate and plastics with no business education background and up till now at the age of 65, he is still able to do well and leading the young generation towards the busi ness market.I believe management is the key of success in business. I like reading articles and I have been updating all the business parole day by- day. The sub-prime crisis in 2008 as well as the fall of Lehman Brother had trigger off the economic crisis and lots of companies went bankrupt because of the crisis. I believe the occasion behind is because many people didnt manage well with their own company. From all the different angles, many things are not connect well to from each one other.In terms of my current studies, I particularly enjoyed learning all kinds of skill from different subject. My current studies are statistic, finance, mathematics and IELTS. Finance teaches me how to choose cover financial products and this is a very important point for business management as if I chose the wrong product it might cause the departure from the business company.On the other hand, IELTS has shown me the academic skills to improve my writing and oral. Finally, Mathematic has ta ught me how to understand the concepts and practice all kind of skills. In doing mathematic practices, it always reminds me the quote practice makes perfect. This is besides my favorite quote, it leads me not to give up easily whenever I encounter challenges I will keep on trying and do my best in order to make it prefect.When I have free time I will go to church to meet some new friends or expenditure a whole afternoon playing football with my friends. Playing football makes me feel excited as I really enjoy this competitive crippled and to play with my friend. Besides, it always reminds me the importance of teamwork. When I was in secondary school, I was a boys aggroup in Singapore.Boys brigade always have to attend camping activity and as a team leader I have to know how to manage the best way in order to gain benefits for my team to win a game. However, if I am not clear enough, I might cause my team to loss and get punishments. Linking to business market, I think they are b oth competitive and we have to had a clear mind to think carefully what is going on or else it will just causing a big loss of money. The worst case will be causing the company bankrupt. Therefore I would like to learn more business management in university in order to avoid these incidents.During last summer holiday, I have gained some work experience from working as a waiter in a franchise of Starbucks. It was a brand new experience for me, I have learnt how the coffee berry shop runs from day to day and how to be a successful franchisee of Starbucks. In my working place, my manager has taught me how to do well in our job, not just reservation a simple cup coffee for our customers, its to aim a warm coffee with cheerful smile for every single customer. Also, it taught me to have a useful timetable for practicing a good time management.My personal qualities of being diligent, self-motivated, determined and the ability to think laterally allows me to solve and thrive the challeng es that will be presented at university. .

Improving Kings Medical Center

Improving Kings Medical CenterKings Medical Center offers various health services within the City and its locality. They have sites in ternary location (Staten Island, Queens, and Manhattan) spread across the City and have enlisted our service to develop their reading System. Their requirement included elements covering a net site, vaneing, Management culture System (MIS) and a Database. They have checked their organization social system and their strategic plan has revealed the need to reconstruct their functions, services and human imaginativenesss applicationWe argon a dedicated medical exam institution, aiming to provide the highest quality care for our unhurrieds and maintain a relaxed, fri dismissly and comfortable work environment for our staff and other users. We guarantee the well-fare and safety of our patients as our priority and ensure confidentiality of every(prenominal) nature.The commitment of our staff, physicians, volunteers and community partners to our mission, allows us to maintain a quality measurement of caring, promoting wellness, relieve suffering and restore health as humanely as endure be done. In consistence with the best service available we will ensure the highest lever to all our users. We endeavor to fineness all our patience and client fairly, efficiently and with the care and respect required to satisfy their needs and therefore.Vision The vision of force medical ticker is to provide place for extraordinary achievements and Signifi bottomlandt infrastructure growth.The vision of the king medical center is to provide large facilities of medical therapy.Organizational Chart The organisational map of the medical center get outs the overall organizational structure .This describe the administrative structure from top to the bottom similar director to the peon. The director is the top of the organizational structure and there is multiple divisions alike(p) energy and plan divisions.Current Situation and Problem / Opportunity StatementImproving the appointment system and diminution walk-ins to a minimumAssigning doctors to patientCreating and implementing a web siteEliminate redundancy within the filing system and implement software and applications to dictate normalcy and consistencyCritical Assumption and Constraints.There must be specified proposal which include identifying the earliest possible state including critical arrogances and revenue drivers, operational make up, social and environmental factors..There is regularity, legislative and relevant acts which may impinge the proposal need. Which may identify including information?.There is information which can describe sensitivity of assumption need which is to be provided. outline of Options and RecommendationKeeping machines on standby when non in useEnsure all medical closet are securedAccessories should be stored in designated area and appropriately to eliminate attemptProvide security at separately siteSign posting at eac h locationPROJECT INTEGRATION MANAGEMENTPreliminary Project RequirementThere must be more attractive environment and higher sensed quality.There should no time gap for significant relationship between the perceived wait times.There should be hear and its impact on live infrastructure.Budget Estimate and Financial AnalysisThe project was allocated a budget of $800,000. The labor cost percent includes a forty hours per week at a rate of $100 per hour for the project manager, other team up members between $80 $90 per hour (according to experience and qualification) and consultants at a rate of $ one hundred fifty per hour. Other consideration of the project will cover the outsourcing of software and other services cost. The discount rate for this project is 8%, reflecting the estimate after the discounted costs and benefits have been implemented.Schedule EstimateWe estimate one social class to realized the project and will be providing additional maintenance and technical suppor t end-to-end an agreed period. We will be managing and monitoring the operation of applications and recommendations across the organization.Potential Risks There are several potential risks on project evaluation like cost assessment risk and time bound project have the overrun risks.The potential risks are the risk that can occur simultaneously which can identified during discharge phase.This type of risk can affect the rails schedule of the project and also affect the cost of the project.Weighted Decision hyaloplasmInitiatingAssign a project manager enlarge a business caseIdentify key stakeholdersPrepare project charterHold project kick-off meetingPlanningHold team planning meetingPrepare team contractPrepare scope statementPrepare WBS2.4.1 build MilestonesPrepare schedule and cost service lineDetermine job preferencesDetermine undertaking durationsDetermine task waitenciesCreate Gantt chartIdentify, discuss and prioritize risksDevelop project plansReview project plansApp rove project plansExecutingAnalysis TaskCollect data on organizationCollect information on projectUser inputsInternet site contentsTemplates and toolsArticlesLinksUser requests featureWeb site designWeb site constructionWeb site testingWeb site promotionWeb site roll-outProject benefits measurementDesign Task3.2.1 Collect detailed requirement for all programs3.2.2 Design cyberspace program3.2.3 Design database3.2.4 Design MIS3.2.5 Design Web site3.10 Implementation Task3.10.1 Network3.10.2 Database3.10.3 MIS3.10.4 Website3.11 Training3.11.1 Employees training3.11.2 Technical endorse3.11.3 Access Security Specification3.4 Testing3.4.1 Test programs3.5 Roll Out and back3.5.1 Support User3.5.2 Roll out New programs3.5.3 Technical SupportMonitoring and confinelingProject reports4.2.1 Change request report4.2.2 Organizational process assets updates4.2.3 Project document updates4.2.4 Project management plan updates4.2.5 Status Reports3.2.6 Control changesClosingFinal project reportFin al presentationSign-off on projectLesson learnt reportsFinancial Analysis for Kings Medical Center ProjectThe financial Analysis for the king medical center is depend on recourse and the financial fund and time validation ,human apparent motion etc.The financial analysis is depend on operational cost and the project risk assessment ,project structure and managerial elements of project.The risk type and identification affect the project cost and running time and risk exposure is time taking process so financial schedule affected by risk. The financial analysis depends on the risk assessments.Project CharterProject Title Kings Medical Center ProjectProject Start Date April 28, 2010Projected Finish Date April 28, 2011Budget InformationA budget of $800,000 has been allocated to fund the project over a one year period. This cost will be used up to fund the only in One (AIO) Tech training team, consulting personnel, hardware and software purchase, and utility fees. An initial estimate requires a total of 40 hours per week labor cost, considering that the team works a standard eight hour day shift.Project Manager Foxy Brown, 646-238-1224, emailprotectedProject ObjectivesThe goal is to provide a complete IT root overhaul to Monroe Medical Center. In doing so, employees will be able to retrieve and update patients file and information accordingly, assign a doctor to groups of patients, produce departmental reports, and share information across all locations within a reasonable time frame. An online appointment system will also be created to minimize patient waiting time and improve the system for walk-in patients.Main Project Success CriteriaThe project is scheduled to be completed within one year at the provisional cost of $800,000. The end product of this project is guaranteed to support the overall functionality of Kings Medical Center operations. This will assist them to negotiate lower premiums and hatch improvements in patients waiting time among other requi rements they have stipulated. It will also provide solid evidence for other benefits, such as improving morale and productivity. Additionally, the project should be able to pay for itself within two years of completion. It must also have a positive net present value (NPV) and a 50% or greater return on investment, in order to be considered a successful project. Additionally, the project payback must not be beyond 2 years.Approach Select a project manager and project team Identify project requirements and list milestones to meet accordingly Incorporate best practices methodologies Incorporate excellent testing procedures Use corporate standards in all application development Using a prototyping approach to development Provide training and develop support procedures creating a highly specific and detailed documentationIntegrated Change Control The integrated change surmount is the process which can be implemented during the all changes which involves in running state in project. It is quite often implement over the course of a project life cycle.PROJECT SCOPE MANAGEMENTRequirements Document The requirement document for project scope document is resource, financial status, time schedule, and operational cost structure, thought time for each module.The requirement document must have the work breakdown structure and time estimation represent.It can also describe the overall structure with financial status.Requirements Management Plan The requirement management plan utilize the proper resource for running status of any infirmary effectively and efficiently. It can also describe the requirement of different modules and resource management.Requirements Matrix for Kings Medical Center Project The requirement matrix for king medical center project depends on several phase and resource allocation graph .The requirement matrix is depend on supply and demand of resource and operational cost. The requirement matrix is sparse matrix for resource allocation to different m odule and reduces the overall operational cost.Scope Statement (Version 1)PROJECT date MANAGEMENTWork Breakdown Structure for Kings Medical Center Project The work breakdown structure is known as hierarchical discrete structure which divides the work task in different small module. Thus work breakdown structure for the kings medical college project can be subdivided task like operational cost which having subtask the doctors fee and medicine cost, bed charge, equipments cost etc.WBS vocabulary The WBS dictionary must include the overall subdivided task and which type of structure tree or list .The WBS dictionary describes the how the work breakdown structure correlate to each other which is the master task and which one is slave task.Milestone Report Kings Medical Center Project The milestone report of kings medical center project is describe the achievement of the center which is the best of the previous report .The milestone report is known as master copy every other report must be equal from this milestone report ,this can give estimation cost and resource handling idea in brief.Gantt chart The Gantt chart is known as the chart which can specify the project completion time and resource allocation to different module. The Gantt chart describe the different small module start and end time this also describe analysis time and result this contains the day by day data and store it and compare by historical data.Network Diagram The network diagram describe the day by day activity and recourse allocation by network diagram by network diagram we describe the minimum activity path to reduce the cost effort there is critical path method and project evaluation review technique use for estimation.Work Schedule The work schedule describe the overall running schedule for different task and it can specify the resource allocation to each activity the work schedule is to use reduce cost time effort .Activity Assignments The activity assignment is known as assign resourc e to different task and activity. The activity assignment insures that the correct task is handling by the specified specialist person.Time Management fortuity Strategies The time management contingency strategies is to use the reduce time effort and make project effective and beneficial. These Strategies is to use assumption of minimum time effort in which sequence we can gain minimum time effort.PROJECT COST MANAGEMENTProject cost estimate The project cost estimation is done by Gantt chat or by the histogram or by the CPM PERT. The project cost estimation is done with respect to the earned value and echt cost or planning cost. There is graph analysis between the earned value and the actual cost.Project cost baseline The project baseline cost is theoretical or real construct it capture and approved budget structure distributed overtime. The baseline may incorporate during changes in the project running schedule.Earned value The earned value describes the how much part of cost and time is spent till the analysis time. The earned value analysis is useable for estimation how much time and cost in feature needed to complete the project in under budget and specified time.PROJECT feeling MANAGEMENTQuality Standards/ Requirements The quality standard is measured by quality assurance like ISO 9000.The quality assurance is achieved by The effectiveness and efficiency .Quality standard /requirement is gain by the ISO certificate for the health care the IWA 42009 certificate issued, for medical devices ISO 134852003 certificate needed.The Seven Basic Tools of Quality The seven elemental tools for quality control is Pareto chart which shows the bar graph and insures which factors are more significant. The Histogram which represent the bar diagram and histogram representation of each activity. Scattered data which represents the graph pair of numerical datas. Control chart and check sheet for analyzing the data. Cause and affect diagram and stratification which contr ol the study of individual data.PROJECT mesh topology MANAGEMENT This is the tool for the understand to project management cycle there is the graphical representation of the project life cycle various activity in the project form a network diagram which specify the project duration for each separate activity.PROJECT DATABASE MANAGEMENT The project database management stores the every information during project execution state and keeps each activity record day by day. Thus the project database management system stores information of resources and the durations to complete a task.PROJECT WEBSITE MANAGEMENT Project website management is done according to database and information which is retrieval day by day activity the database updating can also be done by the website .Thus the project website management must insure to display current database.Appendix The UNICEF child protection programThe king George medical College, Department of pubic louse therapy India.The all India medical Association, New Delhi IndiaPolicies There is research center establishment for H.I.VTo provide best facility perform cancer chemical therapy.Glossary Glossary of Genetic Terms, Genetics Education Center, Univ. Kansas Medical CenterBiotechnology Glossary, SDPatel and S Maulik, GeneEd, Celera (not available Sept 2002)Genome Glossary, Department of Energy (DOE)Dictionary of Genetics, Science and Technology, graphics, searchable, Academic Press (not available Sept 2002)

The History Of Aussie Pet Mobile Marketing Essay

The History Of Aussie Pet wide awake merchandising EssayAussie Pet Mobile broadens control come to home medical dressing operate for kisss, providing the expert loving favorite c ar that the same as the owners would give. Our target customers be toward the pets owners especi altogethery for those who ar hit with one or more than pets or both working full time parents with poor time availability. Aussie Pet Mobile supplies different kinds of pet prepare operate for releasing multitude from dull ho cash in ones chipswork in washing pets.The pet business organization industry has seen growing tendency over the last ten years by means of prohibited Australia. Although the pets owners are below in the average of national, the density of pets is still visible in capital of Australia. Based on the target market segmentations, the abridgment mentions that the pets owners are willing to spent money in the pets care serve as they treated their pets as family members.The environment in erratic pet medical dressing industry is being regulated strictly by environmental and legal factors. While in that adore are currently 11 companies providing mobile pet breeding go in bit, besides three of them are oligopoly to provide expert serve. Compared with opposite major competitors, providing expert work in affordable legal injury is the shout out of Aussie Pet Mobile.To better compete in the fierce environment, the situation about SWOT and competitors analysis will be given by identifying the position of APM business. The testimony based on 4P analysis suggests plan to assist APM in nurseing brand equity and market share.Then the recommended natural selection chain plan will be provided to assist the APM business in customer profitability, employee productivity, and cozy and leadership audit.1. IntroductionIn nowadays, the trend in raising pets has signifi burnt change magnitude due to the rapid changes in peoples lifestyle. The subdivis ion in pet care industry has become more and more pregnant according to the tendency. This is a decartelisation industry that derived value to pet owners to obtain market share, not only for the channel consumption much(prenominal) as foods, treats and accessories, just now also related with pet care services worry grooming, training and traverse hotel and so on. To distinguish with traditional pets grooming salon, a clean style which through appointment and coming direct to the home services has been launched. It is undeniable that with the changing in the technology, globalisation has provided various opportunities for this emerging industry. However, the potential problems will be exposed in the practice. The market report will prise on the environmental and situational impacts, and target market will be pointed out. Based on those analyses, the recommendation for the Aussie Pet Mobile will be illustrated in hurt of product, expenditure, promotion and place.2. Objectiv esThe objectives are settling out based on the corporate, and marketing factors. For corporate perspectives, Aussie Pet Mobile has commenced on the successful marketing strategy and participates in the leadership in the industry. It aims in provide enceinte value to all customers, and developing uniqueness and differentiate services to the public. On the different hand, for the perspective of marketing strategy, APM has positioned four goals in different aspects to gain competitive advantages. To recover into financial recession, it aims to achieve mutual practice on cost-efficient and differentiation strategy and befitting the best choice of Canberra within 2 years. To break even to cover all costs requires more profits that including fomite costs, wages, direct materials and budget items costs. To gain employee productivity and control costs in the manner of workers in obtaining business production efficiency in the social aspects. On the personal perspective, the managing on the customers relationships and brand image can oblige the process in generating revenue. Lastly, in maximising the development eco-friendly and nature materials and pee saving will lead to appliance sustainable development for the business.3. Company DescriptionAussie Pet Mobile was formed in 1996 in Australia, and neverthe slight expanded into global headquarters in the the States in 1999 (Aussie Pet Mobile 2013). It regarded as the top brand in driving to home pet grooming services in the worldly concernwide. The later on in introducing the franchise operations have become the most important strategy in developing their business scale. And the franchise chain is growing rapidly and currently faces totally over 400 territories serviced everyday through eight countries. They are forever reinvented themselves to the evolution of pet grooming services to achieve customers satisfaction. They are commitment to the quality, flexible and loving care services to pets, and also to provide convenient to pets owners.4. Environment Analysis4.1 Economic environment gibe to Australian berth of Statistics (2012), the unemployment rate of ACT was 3.4%, and down from 4% in the previous year whereas lower than 5.2% of the national rate in 2012. Moreover, the average weekly earnings of Canberra are steadily incr exc wasting diseased up to 1,554.5 while the average rate in this state was 1,333.5 in the last year (Australian Bureau of Statistics 2012). Those data would indicate that the people in ACT have surplus on it budget to afford pet services. In the Australia, people are most enjoyed in expenditure substantial amount of money on pet care as they treated pets like their family members. Since there is a stronger signal in Canberra economy, the choice possibility for new business like pet service will be feasible. Referred to the evaluation of Headey (cited in Australian Companion Animal Council n.d.), the annual percentage of pet industry is around $4.74 Billio n which becomes one of the largest industries in Australia. Overall, the mobile pet grooming industry is a fast growing industry that has great opportunity to expand in its best interest.Social EnvironmentIn many ways, pets have been treated more like love substitutes where children are undertaken in modern industrial society. Particularly, pets could be trained in a kindly way which is easier to love and helping owners to become sociality and more adequate tailored new lifestyle (Nast 2006). From physical activity perspective, pets become a kind of social support when they are owners exercising. A recent study reported that 31% of women who has no pets or job were less likely walk for exercising their bodies (Bell et.al. cited in Cutt 2006). The regular work out is now playing a key role in a health life and prevention from illness. In targeting of Middle age adults, a national campaign in Australia is aimed to achieve dispirited walking exercise everyday in order to make peopl e involving in social marketing and social cognitive (Booth et.al. 2011). Indeed, walking with dogs could bring more attention, and can encourage communications between people. As advocates of making pets included in the factors of social capital and community, pet owners will engage in green living by taking care their pets.Environmental analysisFor the mobile pet grooming business, the most potential problem could be polluting. According to the Environment Protection work 1997 and the Environment Protection Regulation 2005, this kind of business must strict complying with the regulation to avoid potential liability or fines (Environment and Sustainable Development 2012). The doer should consider how it big businessman impact on the environment, such as water, land or air. Also, the noise pollution when you are working should be taken into account. For the water using to wash pets, there is limited amount to use, and avoid wastewater to flow into stormwater system. Ensure no spi lling of chemicals or detergents to pollute stormwater, and the maintenance of machines should be regularly checked. The rubbish such as fur, nails and other wastes should be collected into general garbage and disposed it to participate in the environmentally friendly action all over you working.4.4 Technological environmentThe technological environment is the most important part to support mobile pets grooming service. In relation with the working, the portable pets washing knowledge base as opposed to the fixed location should have enough space and well equipped to assist grooming service. Furthermore, to better competitive in this industry subject, an improvement on water saving or recycling technology should be designed to help this business to survival, such as speciality ingest heads or changing washing times. Also, the development of internet in head office must be appropriate built for the purpose of database design and customers feedback receiving. The benefits are e asy to track employees work, build customers profile, and response to claims, which might further assist in creating brand image. As for a mobile pet grooming business, the name system of direct interaction between customers should be well built as the core technology of company.4.5 Legal environmentThe responsibility of pets grooming services is set up by Australian welfare Code of Practice, and such standards in aim of providing protections during pets mobile services. Animal Welfare Act 1992, Animal Welfare Regulation 2001, Domestic Animals Act 2000, Domestic Animals Regulation 2001, and Animal Disease Act 2005 are aim to enforce these legislation in Canberra (Urban form _or_ system of government Analysts and Town Planners 2006). These regulations have been put in place to monitor from the time of transferring custody rights of pets, and until it return to the pets owner. Also, there is the need of registration of vehicle and trailer for the vehicle that using in mobile pets g rooming. From protection environment view, as I concluded in above, there is an offence to pollute stormwater system, and the Environment Protection billet will manage the noise pollution while they received complaints (Environment and Sustainable Development 2012).Political environmentThe Australia Government do have policies to protect subaltern business development. It aims in providing fair competitive environment for new growing business, and the regulations will guide small business in respect of their businesses operating, such as workplace health and safety, workplace relations, financial and other avocational services and so on (COSBOA 2013).5. Situation Analysis5. 1 SWOT Analysis5.1.1 S-StrengthsMobile pet grooming services can offer great value to pet owners. Firstly, customers can obtain exclusive time value from Aussie Pet Mobile. Since it is presently come to the home services which conveniently benefit for customers saving time. Secondly, as the services can come to the home of customers, it offers place value to them. Compared with the other retail stores, the advantage of flexible place can provides customers to release from shuttling between two places. Thirdly, customers can gain form value through services including grooming, bathing, nail-clipping, ear and alveolar consonant care and so on. Moreover, because of it is an Australian wide franchise store, the quality of product or services has a warranty to customers and the company has capacity to provide higher-ranking services. Lastly, they have follow-up customer services which enable enquiry and feedback to reduce cognitive dissonance ( ).5.1.2 W-WeaknessesThere are many factors which might exposes problems in practice. many a(prenominal) people, against pet mobile services, are willing to wash their own pets to save money. To some extent, there is a majority of customers doing by themselves unless the need of trimming. The weakness relates with facilities and profession skills al so harmful to business success. As pet mobile services need to rely heavily on vehicle use, this will lead on extra cost like petro, vehicle and registration and insurance. The possibility will be created in enhancing the price of services as those values adding cost happened. Besides, the necessity of qualifications and training on staff is essential to survival in the pet grooming industry. As the process directly contacts with pets, the knowledge of breed, behaviour, and health issues are call for by the groomer.5.1.3 O-OpportunitiesFor Aussie Pet Mobile, there are some factors that can be improved to strengthen its services. As there is a large amount of pet owners in Canberra, the trend for pet grooming services will quickly grow. Especially for dog, it is the most adequate pets to washing and grooming, AMG can provide benefits to the busy dog owners and the communities they are part of. The improving on the washing facilities can assist in the effectiveness on pets grooming and saving water. Using media resources to heighten in public entrances can help in obtaining market shares and awareness. Although it is a franchise company with scale, the influence in the Canberra area still need more efforts. Also, to build its brand image and good reputation, excellent and professional services can create great opportunity for AMGs business.5.1.4 T-ThreatsThe negative impact will be carried out in internal and external environment. First of all, there are lots of different sizes pet services existed in the market, not only for mobile pet grooming services, but also various local dog washing venues. Indeed, as it is simply to set up, new competitors may easily come in in the market. Mobility can provides the lowest cost on build new mobile pet grooming business due to there is no essential on the permanent shop. Furthermore, the external environment, which is economic recession, might encourage customers to wash pets by themselves to save money other than wa ste it in unnecessary ways.5.2 competitive analysis5.2.1 Competitive advantageThe Aussie Pet Mobile can gain competitive advantages in its marketing strategy. Firstly, the positioning strategy requires it providing outstanding services in affordable prices.5.2.2 Competitors analysisThe market of mobile pet grooming in Canberra is highly concentration competitive environment. The oligopoly occupied by three businesses in ACT area which are Hydro quest for (Blue wheelers), Aussie Pooch Mobile, Jims Dog Wash and Jams Dog Wash. In addition, there are listing 11 competing mobile suppliers in icteric Pages (2013). The market in Canberra is volatility as there are new players continuously entered in. The potential threat could be some small family-based businesses, such as Sparkling Paws Mobile, occupied the market share quickly in peculiar(prenominal) region. For Sparkling Paws, it provides cost-efficient services in lowest prices. As it is family based, it normally uses home to operat e business, and it can easily built relationship with neighbours. However, on the other hand, with respect of business size where small businesses may hardly survival in expanding their business strategy in short term.According to below positioning map of major competitors, it can be seem that HydroDog and James Dog Wash provide high standard services which also results in high price charging. Especilly for HydroDog, where renamed as Blue Wheelers, it aims in developing expert in modern technologies, products and new areas of customer service. The unique blue dog mobile salon is equipped with top of the wind grooming and washing facilities such as air conditioning, specialist washing treatment and so on (Blue Wheelers 2013). While Aussie Pooch Mobile is rated second satisfaction in the Top Franchise Awards of take of initial investment less than $50,000 (Franchise suss out 2009), it is the number one dog wash and grooming professionals in the Australia and in the world (Aussie Po och Mobile 2013). The operators in Aussie Pooch Mobile are specialist in pets stylish and massaging, and the services are in affordable price.6. Target Market Segmentation6.1 GeographicThe cosmos of dogs in Australia has increased significantly to 3.41 million whereas the cat population was 2.35 million in 2009. With the growing tendency in population of Canberra, the number of people has increased to 367,800 in 2011, which represents 15% ripening rate compared with ten years ago(Australian Bureau of Statistics 2012). A survey conducted in 1993 (Revill 1994) that the estimation of the dog population in ACT has reached 36,000, and the number of amount will become super considerable at nowadays. Examine on behaviour of raising pets is considered their pet as part of the family and further indication in willing to cost money in their pet (RSPCA, 2005). The largest suburb population in Canberra is distributed in Belconnen area, and followed by Tuggeranong with 90,700, 89,300 respecti vely (ACT head Ministers Department 2010). This information makes it clear that there is more possibility to promote mobile pet grooming service in those areas. Since Belconnen is the town centre of Canberra, of those people who leaves in there might pursue more convenient services for available releasing themselves from fast lifestyle, as well as taking care of pets. As Aussie Pet Mobile is a drive in service which could be directly in front of customers door, the distribution requirement has very less limitation on this company. However, there might be more demand in the large population of suburbs.DemographicThere are several aspects to support people in raising pets. The more important aspect is financial capacity to sustain the expenditure on pets, as the cost varies from food, care, to veterinary services. According to the analysis above, the average earnings of Canberrans are beyond the national rate which indicates they owned substantial money to afford pets services. For t he different group of people, household with unripe kid, in which is aged bellowing 5, were less possible to keep pets compared with those families who have children in school age. The trend grows consistently with the age of child, and with three-quarters of families raised pets where the aged of their child among 10-14 years old (Australian Bureau of Statistics 2012). The marry couples with dependents have the largest proportion to own pets in all household types whilst lone parents were the second percentage with 49% and 41.1% respectively, and typically women are the major carers of the pet (RSPCA 2005). For those people who have pet, they could be identified as the potential customers for Aussie mobile pet grooming service especially for married women and lone parents who also need work and taking care about family and pets.PsychographicsThe influence of social course of action could be affected by three aspects income, occupation, and grooming level (Perner 2012). As pet g rooming services from Aussie Pet Mobile grooming are not cheap, with starting $55 per dog to $90 and the price varying depends on the size of pets. As for occupation of pets owners, the impact might depends on the how many available times are pets owners having, as well as income. For a busy worker, he or she might focus plenty of time on work to gain more personal values and salaries, but less time to look after pets. In other words, of those who have to constant to work, they are more likely to seek for mobile pets grooming services. Since there is a positive relationship between occupation and income, the regular worker will have less time but enough money to consume in Aussie Pet Mobile. Also, the impacts of income are obviously important in relation with purchasing pet grooming services. In a nutshell, the middle and upper class have more chance to utilize the services. For the people who are attracted packaging more important than quality, such as aspirer, and have social awar eness and respect value of time and curious about new thing like reformer, will be the majority group in consuming mobile grooming services.BehaviouralFor the time poor pets owners, also recognised as regular user, they are more likely to take continual purchases and heavily relied on the mobile grooming services. These group of people involve full time singles who own one or two more pets, both working parents with pets, and prompt no child couples who both have full time works, and enjoy in the social activities other than trifling chores. For example, they are tired with washing pets by themselves. After these groups are aware of coming front pets grooming services, and have experience in it, they might continuously use this services as it shrive them from consuming and limitation of time. Secondly, there might be some occasional users that potentially purchased mobile grooming services. For example, on special events, some local vets might wish to keep up with demand, and uti lised their service referred to Aussie Pet Mobile services via discount deals. Also, some customers might curious about coming-to-home pets grooming services and want to have a try, or they are busy at some specific time. In a word, there are two types customers to use Aussie Pet Mobile services, one is constant users who are lack of time to wash pets, and the other one is occasional users that are potentially demanded on services.7. The Marketing Mix7.1 Product RecommendationThe Aussie Pet Mobile provides variety of services to customers including washing, clipping, teeth brushing, and puppy cuts and so on. It developed 15 Steps of grooming for all breeds of dogs and cats. The process includes cleaning the ears and the eyes and clipping the nails. The full brush is doing before and after the bath. In the shower, they use completely eco-friendly and nature shampoo and conditioner and double clean after that. They will do trimming of the paws and feathers if you required. They will treat pets tasty food after a little fragrance. However, the services that APM provided are similar compared with other mobile pet grooming business. To better differentiate itself, the expansion on the services is vital for the long-term development.The designed services towards different group of pets that is important to differentiate it from all kinds of pet grooming business not only for the mobile grooming services. The designed services can be carried out in terms of different types of pets, but also develop it into all area. For example, the 15 Steps grooming services are mainly toward to dogs in terms of its physical characteristics. However, the services in treating cats should be carefully evaluated as it is not friendly pets to strangers. The designed services should be aimed in making cats more comfortable and ease in line with its physical and behaviour features. Also, providing different classes of services can gain more loyalty customers. The alternatives of choices in services will lead in the changing on the expectations from customers (Wells Foxall 2013). For instance, rich customers might look for the expert services whereas normal customers expected affordable price in suitable performance. The other area services could be developing on consulting working, guarding and training to pets. The consulting and training services can contribute on the promoting their expertise in branding.7.2 Price RecommendationThe price decisions are always the most important component in the companys marketing strategy. Also, it cannot be ignore that reasonable price, continue with product quality, are the two ingredients in balancing marketing mix (Magrath 1986). The price of Aussie Pet Mobile is determined by service driven factors. There is a difference between small and large pets with the range from $55 to $90 depend on the weight (Aussie Pet Mobile 2013). Considering with services that APM provided, it is included driving come to home, 15 step processi ng on the pets. The costs might invisibly absorb profits as there are some non-value adding activities.Price variables, including retail price, bargaining purchase, allowances, creditability, influence the testing of acquisition value by customers (Atamin et al. 2010). To maximise it pricing power, the cost leadership and differentiation strategy should be mutually used to compete with the other businesses. For the cost leadership strategy, the measurement of cost drivers is essential. There are many factors which might result in cost adding. For example, the driving come to home services will lead to cost on petrol. However, the soupcon would be to better arrange the operators in bustling region. As for an operator, the charge of business in only Belconnen area is more efficient than rushing on the road between Tuggeranong and Belconnen. Also, once the business targeted on 15 steps services, the evaluation on the repetitive activities should be carried out. Since there are two bru sh and two rinse activities included (Aussie Pet Mobile 2013), the usage of water and shampoo and conditioner will be increased. The control on the consumptions of first time will lead more cost-efficiently not only for water saving, but also for retrench on direct materials. The differentiation strategy is based on the assumption of setting different classes of services. Then the value-based pricing could be implemented in high class services as it is the perception value (Kotler et.al. 2013) that high level pets owners expected.7.3 Promotion RecommendationAccording to Atamin et.al. (2010), it stated that promotion is increasing the satisfaction of the objectives and influence the perceptions of target consumers to alleviate exchange within customers and company also it contributes in effectively and efficiently communicating the decisions of business strategy. The general approach is through the using of television, radio, and printed advertisements in the geographic areas to hol d the likelihood of repeat purchase. Especially in the downtown centre of Belconnen and Tuggeranong, the degree of publicity in public area for Aussie Pet Mobile, should be extremely enhanced in busy hours at the weekends. For example, increasing repetitive advertising on TV in shopping centre or famous eating house in lunch time could strengths the memories of APM in relative with lower advertisement costs in whole day. The highly repetitive advertisement in specific times will increase the informing indication to customers (Quester et.al. 2011).Also, the customer promotion tools can be used to help APM gaining more market share (Kolter et.al. 2013). In some large occasions, such as public holiday, APM can send operators to bustling area in volunteer washing pets, and also hand out redeemable coupons and discount offers. The designed vehicle of APM could be the best spotlight to attract customers attentions because of it is the vital services operating tool, and it is the first th ing showed up in customers mind rather than groomers. Besides, the trade promotion tool can also be implemented. Since the group buying activities are in growing tendency, APM can offer some allowanced discount in great value through internet marketing. Also, for the business to business purpose, Aussie Pet Mobile grooming can integrate their services to local vets or dog hotels during the busy periods. These services can keep up with demand and on the basis of promotion deals.7.4 Place RecommendationAtamin et.al. (2010) give tongue to that the place are related with channels of distributions that delivering the product to the target consumers. However, because of pets groomer are directly toward customers to supply services, there is no distribution channel or through middle man sales. As it is free from place limitation, Aussie Pet Mobile may obtain place flexibility due to its particular types of business form. The shift key places will provide a mobile billboard advertisement for this business. To make sure of telephone number and website are on the appearance of van to promote business in everywhere. On the other hand, to build long term relationships with customers, the necessity of setting head office in local area is important. The function of this office is to manage consulting and job arrangement. And further in expanding their business provides a series of exclusive pet care work such as sounding after pets when owners are away, and training pets to achieve sustainable development.8. Overall RecommendationAussie Pet Mobile is the largest franchise mobile pet grooming in the world (Franchise Help 2004). However, it is a stranger in the market of ACT. To increase brand equity, APM needs to focus on generating awareness quickly and differentiation. In order to obtain market share and brand loyalty, the survival chain should be audited based on the development. There are three factors that need to be attention. Firstly, the profitability and growth d rivers are derived from customer loyalty. The action is on increasing brand-building media weight by participating more advertisement campaign. Television is recommended for the ability to draw massive attention. To use free social media might be a slow way to promote its brand, such as Facebook and Twitter, but still an appropriate way to run. Online marketing is an effective way to reach all kinds of customers, such as involving in the group buying sellers to offer discount package of services. Moreover, making some actions are toward target users through segmentation targeting. For the time poor regular workers, they might have less time on surf online to access discount information, so the information posters could be deliver to the mail box. For married women who have pets, the using of word of mouth can be developed in asking them to invite friends in consuming services and receive discount on their purchase. As women are the major carer of pets, they always consider about the value in using services. Secondly, the value derives from employee productivity can directly assist in achieving cost-efficient purpose.The efficiency and effectiveness is about how much resources being used in achieving makeup goals (Hupper Ishikawa 2005). A high performance employee will contribute to reduce costs as he or she has more productivity with respect of time range and direct materials costs. Lastly, a leadership and internal quality control underlies the survival chain success. The study on the market research and feasibility to seek suggestion from publics will help Aussie Pet Mobile easily entering into the market. With the brand audit, approachable suggestions and complaints from customers will help the business to track the problems. It demands to design on the website to provide a space to share experiences, such frequent asked questions, and blog builders incorporation. The voices from employees, including complaints and feedback, can directly influence the qua lity in services as it is the power of internal audit.9. BudgetTo implement survival chain plan, associate costs should be taken into consideration. The typical costs are covered in advertisement on TV, negotiating deals with group buying, the printing cost of posters, labour cost, research and development such as questionnaires and information system design like website. According to Franchise Survey (2009), it stated that the initial investment of Aussie Pooch Mobile in capital is AU$25,000 $50,000, the estimated weekly turnover is $1154 whereas the estimated weekly marketing costs are $40. We can assume that the business scale is similar with Aussie Pooch Mobile, so the cost model is still same as their structure. However, although there is an economic inflation in nowadays, there will be slight increase in the weekly revenues as Aussie Pet Mobile is not charge in premium prices on the services whereas there will be great increasing on the costs. The result will be minimizing on the APMs profits. Obviously, the cost leadership strategy should continuously implement throughout the businesss operation.10. ConclusionIn conclusion, the report mainly demonstrates the environmental factors influencing on Auss

Flirting And Its Importance To Interpersonal Relationshios English Language Essay

Flirting And Its Importance To Interpersonal Relationshios English Language EssayInterpersonal relationships be an essential cancel of society and have been ever since the beginning of civilization. In a hostile world, our ancestors formed relationships to guarantee the survival, and as a result passed on the need for comradery as a vital part of our physical and emotional structure. One way humans express the need for camaraderie is through and through toying. What is toying? I decided to ask a few college students their definition of toying. Some of the responses from wo manpower include Expressing interest or attraction to someone in the form of flattery, teasing, or eubstance language., Using natural charm to attract attention from another. A playful way of showing interest., Trying to let someone know that you like them without straightaway saying it., I think if a guy is talking to you a lot, compliments you a lot, and tries to make himself look good, hes dawdling, I w ould define flirting as a technique used to each show attraction or to make someone more(prenominal) attracted to you.. Here argon some of the responses from men public lecture and joking to get to know the other person and subtly commenting on the other persons attractiveness in hopes that the other person will like you either start some kind of relationship or just have fun for a night., Flirting is when someone actively attempts to demonstrate an interest in someone else. It is often misinterpreted and used in devote to get things., I would say playfully talking to the other sex trying to attract them to yourself. training through the responses you notice common themes just about what flirting is and its purpose. To summarize, flirting is letting someone know you are attracted to them (in a sexual matter) by expressing interest through a variety of ways. Looking at the responses, you notice that both grammatical genders use flirting with the goal of having the opposite gen der feel an attraction towards them. The main centre of this is work is to understand how gender affects the way in which a person expresses and responds to flirting.Literary ReviewDo a quick Google search on flirting and you will saltation away numerous tips and techniques on how to flirt. A popular mens website, Askmen.com, commonly provides information regarding flirting and how a man is supposed to behave in order to become a success flirt. David Deangelo is a popular correspondent on the website. In article titled, How to flirt with a woman and more Deangelo responds to a garner from a man who has had some success using the techniques David advocates but still gets a cold shoulder from many women. The man enjoys going to see active bands and this kind of scene is where he frequently attempts to flirt and pick up women. He tells David about a common interaction his has with women at a bar. It goes as follows man This band really sucks. woman Hey, I like this band. man Oh, I m sorry not for saying that, but because you like this band. The writer is using a technique David is a big proponent of called cocky and funny. Cocky and funny (CF) is a phrased coined by David Deangelo and is defined as a mindset or indite a man uses to try to gain attraction from a woman. The idea is for the case-by-case using the method is to act cocky, but yet in a funny way in to increase attraction. In the article, David tells the man that he is doing an ok job with the CF method, but can amplify attraction and checker rejection by following his advice. Deangelo says that saying this band sucks to a total stranger is not funny and can be kind of creepy. He suggests that the man tries this come near instead man says Hey, do you like this band?, woman says Yeah., man says Doesnt surprise me. What, are you the guitar players sister? (askmen) Basically, David is teaching guys what he believes is the best way to flirt and to attract women. He contributes to the socializing of guys by teaching to behave a certain way as it relates to flirting with women. Socialization is the process through individual take on gendered qualities and characteristics and acquire a sense of self. (textbook)Cosmopolitan is a popular womens website and magazine. Numerous articles give wisdom and advice to women across world about issues including, relationships and sex, health, careers, self-improvement, celebrities, as wellspring as fashion and beauty. Cosmo also teaches women how to flirt and be successful with any man out there. An article on the website reveals five tips about flirting for all ladies out there. The first tip listed is to put out the vibe, which means for women to show a man she is interested by giving him a sign. gibe to the article a sign can things like making eye contact and flashing the guy a go ahead, make your move smile. The assist tip is to challenge him, which means to be competitive (in a playful way) with man you are going for. Men enjoy bein g competitive and find it attractive when a girl can be just as competitive. The articles third tip for flirting is to be correct of there for him. Being sort of there for him means not giving him all your metre. The article says that guys love the thrill of chasing what they think that cant have and argues that its best to treat the amount of time you give your crush like cell phone minutes use in moderation at first and hell want more (cosmo). The 4th tip is to duck, duck, goose him This tip says its a good idea to be childish with your crush, punch him and his inner child will be forced to respond. The last tip is places to meet guys. The places include concerts, gas stations, volunteering, amusement parks, and waiting lines. As with men, women use websites like cosmo as a means of socialization.The previous two paragraphs give a pop culture perspective on flirting. Based on the pop culture view on flirting there are similarities surrounded by genders on how a person flirts. However, there are still yet differences as well. One similarity is that men and women alike use flirting to represent a more playful, fun, and attractive self to the person they are interested in. A difference is that men are socialized to take a more active role in initiating flirting. Men are taught to approach women and start the conversation. Women are socialized to use more none verbal cues to initiate flirting, as illustrated in the Cosmo article were the author tells women to flash him a go ahead, make your move smile smile.Over the past 30 years attraction and interpersonal relationships has been studied numerous. A publication by Antonia Abbey in 1982 brought awareness to the idea that men generally interpret the world in more sexual cost then women. Men are more likely to misperceive a womens friendliness while flirting as the women being interested sexually. This can rent to potentially catastrophic consequences. Abbeys researched looked at the role of several nonver bal cues in the perceptions about flirting including distance, eye contact, touch, and clothing. Most of the research confirmed that men were more likely to perceive an interaction with women in more sexual terms. In 1988, Shotland and Craig looked at whether men and women could distinguish betwixt social versus sexual doings, as well as whether men were more likely to attribute sexual intent then egg-producing(prenominal)s. Flirting can be defined as both friendly and sexual behavior. The research is relevant to understanding how gender affects the way a person flirts. The pair found that, not only could men and women differentiate between the two types of behaviors, but in addition corresponded with the Abbeys research regarding male perceptions of sexual intent.Pamela Kalbfleisch states beliefs about flirting represent key aspects of an individuals mental model concerning male and female relations and sexual encounters. Little research has been done on the topic on flirting, however Kalbfeisch believes there are three commonly held cultural beliefs about flirting. The first belief is flirting as a common fun. This is the type of flirting that is overwhelmingly represented throughout pop culture. The second belief is flirting as reflecting uncontrollable sexual urges. Kalbfleisch states that this is the kind of flirting that is reflected in pornography. The final belief is flirting as invitation. Kalbfleisch statest that this type is reflected in sexists beliefs that men should be the gender who takes action when they believe women are flirting with them. In addition, this includes the belief that women simply want men to sweep them off their feet, and so on.According to Kalbfleish, friendly (normal behavior interactions), flirtatious, and seductive behaviors are closely associated with nonverbal behavioral cues (body language). The nonverbal cues are kinesics (movement), haptics (touch), proxemics (distance), oculesics (eye movement), and vocalic ( expr ess).Kinesics includes the study of the body movements such as smiling and body postures and are gestures seen as indicators of flirtatious behaviors, as well as friendly and seductive behaviors. Medium to large amounts of smiling is associated with flirtatious behaviors. In addition, flirting behavior is exposit by the use of childlike expressions, like open mouth pouting and head tilting.Haptics includes the study of the use of touch as a means of communication, particularly by indicating the nature of the relationship. According to Kalbfleish, moderates amount of touch indicates a flirtatious interaction. To compare, friendly behaviors have little to no touch and behaviors like touching the hand or leg represents seductive behavior.Proxemics includes the study of amount of personal distance between individuals and also varies depending on the kind of interaction. Generally, people who lean toward each other and are at a similar body angle are seen as being more seductive than th ose people who lean away from one another. sexy behavior is described as individuals crossing their legs toward each other and having more face to face contact.Oculesics includes the study of the amount and type of eye contact and movements a person displays during an interaction with someone. Flirtatious behavior is characterized as using moderate degrees of eye contact. In addition, flirtatious behaviors include shy looks downward.Vocalics includes the study of the use of voice as being one the biggest indicators of the kind of interaction. Flirtatious behaviors use animated speech (Muehlenhard et al., 1986), as well as moderate amounts of laughter (Coker and Burgoon, 1987 Perper and Weis, 1987), reduced silences and increase warmth and interest (Coker and Burgoon, 1987).The research on nonverbal behavior cues stated above is important to understanding how gender affects the way a person expresses and responds to flirting. Because men and women interpret interactions with one ano ther differently, body language will help me determine the type of interaction that is taking place during my observations.

Hawthorne’s Style in Young Goodman Brown :: Young Goodman Brown YGB

Hawthornes Style in Young Goodman Brown The style is how speakers or writers say whatever it is that they say (Abrams 303). This essay will present an analysis of the style found in Nathaniel Hawthornes Young Goodman Brown. First of all, the reader rotter nonice right away that Hawthorne writes in a well-read and cultivated style, avoiding the use of profanity, vulgar language, or vocalizes offensive to the ear. Consider his precise word selection from an enormous vocabulary They continued to walk onward, while the elder traveler exhorted his companion to make good speed and persevere in the path, discoursing so aptly, that his arguments seemed rather to spring up in the bosom of his auditor, than to be suggested by himself. As they went, he plucked a branch of maple, to serve for a walking-stick, and began to moorage it of the twigs and little boughs, which were wet with sluiceing dew Even the most emotional outburst in the entire story does not contain any language even remotely displeasing or uncultivated Ha ha ha roared Goodman Brown, when the wind laughed at him. Let us hear which will laugh loudest debate not to frighten me with your deviltry Come witch, come wizard, come Indian powwow, come devil himself and here comes Goodman Brown. You may as well fear him as he fear you Though he has obviously read widely, where are the references to the works Hawthorne has enjoyed? It is a feature of his style in Young Goodman Brown that he does not allude to a single author or literary work. It would be so easy for him to do, and yet he restrains himself for whatever literary reason. Hawthornes style in this tale is, without a doubt, imaginative. Consider his description of the second traveler and his staff It was now deep dusk in the forest, and deepest in that fall apart of it where these two were journeying. As nearly as could be discerned, the second traveler was about fifty years old, apparently in the same rank of life as Goodman Brown, and bearing a considerable resemblance to him, though perhaps more in expression than features. Still, they might have been taken for father and son. And yet, though the elder person was as simply clad as the younger, and as simple in manner too, he had an indescribable air of one who knew the world, and would not have felt abashed at the governors dinner-table, or in King Williams court, were it possible that his affairs should call him thither.

Anna Karenina Booknotes :: essays research papers

Count Lev Nikolayevich Tolstoy ranks as unrivaled of the worlds great writers. He was also an important clean-living thinker and reformer. Tolstoy was born at Yasnaya Polyana, Russia, the fourth of five children. After being educated at Kazan in 1844, he joined the army in 1852. He fought proudly in the Crimean War, and after he left the army, he traveled abroad. He inspected Ger homophile schools to insure their quality before going to his brothers side away of Marseille, France. Nicolai died at a spa with his brother at his side. This death affected Tolstoy so deeply that his writing was the only thing that kept him afloat. Upon his return, Tolstoy settled on his Volga estate, where he wrote his epic masterpiece War and Peace - the story of five families during Napoleons invasion of Russia. His next novel, Anna Karenina, written in the romantic period, is one of the great honor stories of the world. He married Sofya Andreyevna Bers, a.k.a. Sonya, and had nine children. Tolstoy then experienced a spiritual crisis which led to such works as A Confession and What I Believe. nigh of his similar, earlier struggles were recorded in Anna Karenina, which he had previously published. Tolstoy converted to his religion, Tolstoyism. This faith said that "only through emotional and religious commitment can one discover this natural truth". His family disapproved of this and made life around the Tolstoy house unbearable for almost everyone.In his last days, he transferred his fortune to his wife and lived poorly(predicate) as a peasant under her roof. Leaving home secretly, Lev Nikolayevich Tolstoy died of pneumonia some days later at nearby railway station. Anna is portrayed as a beautiful, mysterious woman who encompasses the quest for personal discovery. She is content in her life, but sees something that she wants more. This love, the love for Vronsky, drives her to unimaginable heights to keep her life and mental state at a safe level. As a woman, Anna suffers great injustices for her actions. These unfair laws of society drive her to her grave.Levin is representative of Tolstoys life. He is a respected, educated, and well off landowner in the aristocracy. His quest for self-discovery leads him out into the fields with his workers, thrashing grass with the rest of them. He also lusts after Kitty, and finally attains her love when she realizes what a good and true man he is.